Burgess COMMENTARY

Peter Burgess

2nd Emilia Asim - Ita Senior Consultant, Strategy & External Relations at ThistlePraxis Consulting NigeriaManagement Consulting Current ThistlePraxis Consulting, A'Lime Media Previous Thistle Praxis Consulting, Agbonmagbe Automobiles & Automatives, RedSTRAT Communications Ltd Education Nigeria Leadership Initiative 500+ connectionsConnectSend Emilia InMailMore options Contact Info ng.linkedin.com/in/emiliaasim Background Summary 9+ years of practical experience in all aspects of the media (print, electronic, online), and subsequently using that experience to build and manage brands. Developing expertise and building experience in CSR issues, policies and strategies through 2 years of informal consultancies and strategy work. Specialties: Youth Development Resource, Corporate Communications/Marketing, CSR Consultancy, Media Strategy, Production (Digital, TV, Radio, Events and Print) and Advocacy. Experience Senior Consultant, Strategy & External Relations ThistlePraxis Consulting February 2011 – Present (3 years) My key responsibilities in this role include management of client relationships, overseeing company projects and facilitating trainings, workshops and company events. I also coordinate briefs, review project proposals, and supervise client projects from start to finish as well as doubling as the Chief Operating Officer of the firm. Responsibilities include: • Managing client relationships • Manage liaison with Faculty of Experts • Oversee company operations to insure production efficiency, quality, service, and cost-effective management of resources. • Monitoring research and data collection by analysts • Review project reports and financial statements to determine progress and status in attaining objectives in line with client expectations. • Evaluate client briefs for compliance with established CSR standards and Corporate Governance ethics vis-à-vis objectives of the company in attaining project objectives. • Represent the company at consultancy pitches, review meetings and pre-training briefing events. • Promote the firm to local, regional, national, and international constituencies • Identifying issues and forming hypotheses; • Formulating and implementing recommendations/solutions; • Ensuring the client receives the assistance needed to implement the recommendations/solutions; • Leading and managing Faculty Members, including analysts (Open)1 project (Open)1 course Director A'Lime Media July 2010 – Present (3 years 7 months)Lagos, Nigeria My key responsibilities in this role include providing leadership to position the company at the forefront of the Media/PR industry. Develop a strategic plan to advance the company's mission and objectives and to promote revenue, profitability and growth as an organization. Managing Partner Thistle Praxis Consulting July 2010 – February 2011 (8 months) Responsibilities in summary was building the brand and company from scratch. Others are: • Designed strategy blueprints and documents for set up of organisation through investment pitches, office set up and roll out of operations • Drew up the strategy blue print for the largest initiative on Corporate Social Responsibility, the Africa CEO Roundtable & Conference on Corporate Sustainability & Responsibility (AR-CSR™) • Led organising team, reporting to Lead Consultant/CEO through planning, sales and sponsorships and overall strategy execution for the AR-CSR™ • Designed and developed blue print for CSR Files™; Africa’s first CSR & Sustainability journal • Developed start – up plans and designed programme strategy for three (3) Foundations: Raziela Foundation, The Hayford Alile Foundation (THAF) and The Bridge Leadership Foundation Also developed blueprints for all ThistlePraxis' initiatives, platforms, proposals and products. (Open)2 courses Communications Director Agbonmagbe Automobiles & Automatives 2008 – 2010 (2 years) Responsibilities included: Building a foremost automobile lifestyle initiative brand from scratch. Creation, managing and promotion of portal content and all brand livery. Managed relationships, media strategy, perception and marketing processes as well as relationships partner, clients, suppliers/vendors. Marketing/PR Director RedSTRAT Communications Ltd June 2005 – June 2010 (5 years 1 month) My key responsibility in this role was to manage the media and marketing process of the company, as well as manage communication and relationships with the public, private and civil society sector in a manner that will aid the fulfillment of the company's objectives. Editor, Tour Nigeria (Official Publication for the eTourism Nigeria Project) eTourism Nigeria March 2008 – October 2008 (8 months) My key responsibility here was managing and delivering a new, world-class publication to the Nigerian Market and the Diaspora communities – especially ensuring top-of-the-mind awareness within the target publics through the media and the internet in exploiting our tourism potentials as a nation and people. (Open)1 recommendation Godwin Tom Godwin Tom Principal Consultant at Godwin Tom Talent Management Emilia is a highly efficient person and deals with every job she is given with diligence and hard work!View Editor Sleek Media LLC 2008 – 2008 (less than a year) My key responsibility in this role was to edit and produce a high-end fashion and style magazine brand. Responsibilities included:  Restructuring content and columns in the magazine  Sourcing story ideas and interview subjects  Harnessing existing subscriber base  Coordinating writers, contributors and photographers  Organizing photo shoots and schedules  Coordinating 10-man style teams of photographers; make up artists; style consultants, models  Liaison with printers and production team  Managing spin off event projects and ideas Nigerian Television AuthorityProducer/Presenter, Youth Talk with Emilia Nigerian Television Authority February 2004 – February 2008 (4 years 1 month)Lagos Network Centre (NTA 2 Channel 5) Producer/Presenter, YOUTHTALK with EMILIA on ALL NIGHT LONG My key responsibility was to create and sustain an engaging youth TV show for a National Network belt every week. Responsibilities included:  Developing Story/Topic ideas weekly  Sourcing guests to appear on the show  Research on weekly issue to direct show angle  Feedback mechanism for viewership control and coordination  Managing relationships with show partners and suppliers  Presenting the show ACCOMPLISHMENTS  Youngest TV presenter/producer in NTA Network Service  Successfully built the show brand to be one of the strongest shows and sub-segments in the ANL belt  Developed key partnerships with organizations including  Was nominated and won the coveted LEAP Africa Youth Leadership Awards for the Media Category solely on the strength of the show  Gathered a viewership base of about 2Million people across the world through the NTA Network in Nigeria and USA. Assisting Correspondent, Takaii Magazine DTalkshop Company (Publishers of Takaii Magazine) April 2005 – December 2005 (9 months) My key responsibility in this role was to assist the editor in day-to-day editorial activities Responsibilities included:  Working with editor on contributors articles and stories  Research work on cover and feature stories  Coverage of events  Conducting interviews Publications CSR Files(Link) ThistlePraxis Consulting June 15, 2011 CSR Files™ is our platform to conduct, drive and challenge the conversation on issues of Corporate Social Responsibility, Social Investments, as well as engage business enterprises on policies and global trends on creating stronger businesses and viable economies. This platform will cheerlead for a proper industry, a code of conduct and perhaps a peculiar set of standards for African enterprises...more 3 authors Emilia Asim - Ita Emilia Asim - Ita Senior Consultant, Strategy & External Relations at ThistlePraxis Consulting No photo ThistlePraxis Consulting Ini Onuk Ini Onuk CEO/Lead Consultant at ThistlePraxis Consulting Limited Projects ISO 26000 Nigeria Adoption Process(Link) February 2012 – Present ISO 26000 is an International Standard (by the International Organisation for Standardisation (ISO) elaborated to guide organisations on Social Responsibility. It is a consensus guidance document that provides support or a reference for all kinds of organisations in both private and public sectors both in developed and developing countries, as well as those who may be referred to as ‘being in...more 3 team members Emilia Asim - Ita Emilia Asim - Ita Senior Consultant, Strategy & External Relations at ThistlePraxis Consulting Ini Onuk Ini Onuk CEO/Lead Consultant at ThistlePraxis Consulting Limited Oluwatosin Aladese Oluwatosin Aladese Senior Consultant, Projects & Programmes at ThistlePraxis Consulting Limited Courses Nigeria Leadership Initiative Leadership for Nation Building (Participant) ThistlePraxis Consulting Definitions & Concepts of CSR (Facilitator) Thistle Praxis Consulting Effective CSR Reporting for Media Professionals (Assistant Facilitator) Corporate Culture & Employee Engagement (Assistant Facilitator) Languages Efik Skills & Expertise Most endorsed for... 99+Corporate Social... 99+Strategy 94Proposal Writing 68Media Relations 63Corporate Communications 38Strategic Communications 37Strategic Planning 34Marketing Communications 18Radio 18Leadership Emilia also knows about... 17Media Strategy 16Marketing 14Management 13CRM 12Crisis Communications 11Business Strategy 8Integrated Marketing 8Editing 7Communications Planning 7Project Planning 6New Media 5Message Development 5Entrepreneurship 5Public Relations 3Digital Marketing See 1+ Education Nigeria Leadership Initiative Associate, Leadership 2010 – 2010 (Open)1 course University of Lagos B Sc., Mass Communications 2005 – 2008 Editorial Page Editor, UnilagSun Newspapers Additional Info Interests CSR Consulting, Media Strategy and Production (TV, Radio, Events and Print), Advocacy, Development Communications, Needs & Impact Assessments, CSR Policy & Strategy, Sustainable Development, Standards and Standardization, Media Advocacy, Strategy & Production, New Media etc Personal Details Birthday June 10 Honors & Awards Additional Honors & Awards • Selected as one of the 101 Young Leaders in Africa in the LEAP Africa’s selection for the Annual Business Leaders Conference, Accra Ghana (2007) • Youth Leadership Award 2007 [Media Category] LEAP Africa Youth Leadership Awards (Youngest in 2007 SET) • Green Yaggy Certificate of Achievement (2008) • NIPRO Top 40 under 40: Nigerian Professional Network’s Selection of Top 40 Nigerian female professionals around the world under 40 years (2008) Recommendations Received (1)Given (2) Editor, Tour Nigeria (Official Publication for the eTourism Nigeria Project) eTourism Nigeria Godwin Tom Godwin Tom Principal Consultant at Godwin Tom Talent Management Emilia is a highly efficient person and deals with every job she is given with diligence and hard work! March 4, 2011, Godwin was with another company when working with Emilia at eTourism Nigeria ConnectionsShared (6) Tobias WebbTobias Webb1st Founder, Ethical Corporation and Stakeholder Intelligence Shina BadaruShina Badaru1st Founder, Technology Times Group @ www.technologytimes.ng Kevin BooneKevin Boone1st The NY Coffee King-Its Simple its easy its coffee Segun OruameSegun Oruame1st Editor at IT Edge News. Com Cássia AyresCássia Ayres1st Communication manager Mitrelli Group - Deputy Director of Fundation for Arts and Culture Oyewusi TosinOyewusi Tosin1st Working at Nexogy PreviousNext Groups 3BL Media - CSR, Sustainability & Cause Marketing Communications 3BL Media - CSR, Sustainability & Cause Marketing Communications Join Africa News Network Africa News Network Join Africa News | Politics & Government Africa News | Politics & Government Join African Corporate Governance Network African Corporate Governance Network Join Arabia CSR Network Arabia CSR Network Join Association of Sustainability Practitioners Association of Sustainability Practitioners Join CSR CSR Join CSR Europe CSR Europe Join CSR Week CSR Week Join CSR for SMEs CSR for SMEs Join Corporate Governance Research Corporate Governance Research Join Corporate Social Responsibility Corporate Social Responsibility Member Corporate Social Responsibility(CSR) Corporate Social Responsibility(CSR) Join Corporate responsibility Corporate responsibility Join ESAfrica Jobs ESAfrica Jobs Join Enhancing Brands... 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